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umbrajp library [5 articles]

最近 umbrajp さんのライブラリ .
  • Framing a price bundle: the case of "buy/get" offers
    Journal of Product and Brand Management, Vol. 14, No. 2. (February 2005), pp. 123-128.
    by Priya Raghubir
    posted to framing by umbrajp on 2007-05-17 08:52:48 as ** along with 1 person zenzenzen
  • Message framing effects on price discounting
    Journal of Product and Brand Management, Vol. 15, No. 7. (2006), pp. 458-465.
    posted to framing by umbrajp on 2007-05-17 08:44:42 as **
  • Prospect Theory, Mental Accounting, and Differences in Aggregated and Segregated Evaluation of Lottery Portfolios
    Management Science, Vol. 47, No. 5. (2001), pp. 716-733.
    by Thomas Langer, Martin Weber
    posted to ma prospect by umbrajp on 2007-05-17 08:16:15 as ** along with 1 person Oliver
  • notes Does Prospect Theory Explain IPO Market Behavior?
    The Journal of Finance, Vol. 60, No. 4. (August 2005), pp. 1759-1790.
    by Alexander Ljungqvist, William J Wilhelm
    posted to prospect by umbrajp on 2007-05-17 08:09:54 as **
  • notes Prospect Theory: An Analysis of Decision under Risk
    Econometrica, Vol. 47, No. 2. (1979), pp. 263-292.
    by Daniel Kahneman, Amos Tversky
  • 注: このページを引用する時は次のURLでどうぞ: http://www.citeulike.org/user/umbrajp

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