A CROSS-CULTURAL COMPARISON OF CONSUMER ATTITUDES TOWARD CAUSE-RELATED MARKETING

@article{RefWorks:84, author = {Lavack, Anne M. and Kropp, Fredric }, citeulike-article-id = {1189042}, journal = {Social Marketing Quarterly}, keywords = {f, social\_marketing, t, thesis}, month = {April/0January}, pages = {3--16}, posted-at = {2007-03-27 10:10:29}, priority = {4}, title = {A CROSS-CULTURAL COMPARISON OF CONSUMER ATTITUDES TOWARD CAUSE-RELATED MARKETING}, volume = {9}, year = {2003} }

TY - JOUR ID - RefWorks:84 L3 - citeulike-article-id:1189042 TI - A CROSS-CULTURAL COMPARISON OF CONSUMER ATTITUDES TOWARD CAUSE-RELATED MARKETING JF - Social Marketing Quarterly VL - 9 SP - 3 EP - 16 KW - f KW - social_marketing KW - t KW - thesis AU - Lavack, Anne AU - Kropp, Fredric PY - 2003/04/01// ER -